The Parimatch bookmaker has officially confirmed that the famous UFC fighter Conor McGregor will represent the interests of the company as an ambassador. The cooperation agreement was signed immediately after the start of the global rebranding campaign in Parimatch.Sergey Portnov, CEO of the Parimatch bookmaker, commenting on this partnership agreement, said that this choice of an ambassador is the most important step for their company this year: This fighter perfectly reflects the style of our bookmaker. Conor McGregor is ambitious and dynamic, which is how we see our company. Conor McGregor has also confirmed that he has become a part of the Parimatch bookmaker and hopes to share his passion and strength with the players soon: I am proud to be a part of this bookmaker. I enjoy any challenge, and therefore I am infected to win with Parimatch. In addition, BC Parimatch, together with the international marketing agency Digital Choo, has developed a special platform “Charged to win!”. A new style was also created for Parimatch. The development was carried out by Banda Agency, which also presented a new logo in a bright neon color Electric Yellow. The updated version of Parimatch will be available to players on February 6th.
