The secret of the lemon smiley. The story of a fan of slot machines and video blogger Slotlady
Sarah is a bright and smiling blonde with gray eyes. The audience of her YouTube channel has more than 61 thousand subscribers, another 4 thousand people follow the girl’s account on Instagram and just over 3 thousand on Facebook. The reason for this popularity was Sarah’s hobby – gambling. Now a successful video blogger, better known under the nickname Slotlady, overtakes the scandalous Russian-speaking streamers Vitus and Andrey TTR combined in terms of the number of subscribers, but not many users know about Slotlady in Runet. The first video and the rapid rise The first video on the Slotlady YouTube channel appeared only a year and a half ago – on July 5, 2017. On July 21, Sarah advertised her project on the Vegas Fanatics forum. The girl promised that she would post new content daily. And her strategy worked. By the beginning of 2019, Sarah had gained over 2.3 million views. On average, her videos are viewed 20-25 thousand times, but some stories collect more than 200 thousand! The main motivation for Slotlady to start its own channel was the love of gambling. In her message to subscribers, she wrote: “I love slot machines and gambling in the casino, so I decided to create my own blog to share my experience with you.” Tricks and tricks Not much is known about Slotlady – only that she herself prefers to talk about herself. She is 26 years old and lives in the Canadian city of Toronto. The girl often visits the casino in Niagara Falls and flies to Las Vegas. It is not limited to posting pre-recorded videos and hosts live broadcasts from time to time. But even without them, Slotlady content is different from classic slots reviews. In her video, Sarah practically does not use editing, she just spins the reels of video slots in the casino and films the whole process on camera. Slotlady produces short (less than 15 minutes) and long (up to 60 minutes) videos. Video uploads almost daily, as promised when creating the channel. Sarah tries not to forget about her fans even during Christmas and long holidays. The girl prefers popular slots based on films and series, as well as timeless classics. In her collection, you can find slot machines Sex and the City, Third Extra, Game of Thrones, The Simpsons, The Flintstones, Playboy. Sarah is not shy about talking about her losses. She spends no more than $100 on each machine and plays until she hits the jackpot or loses the entire allotted amount. On social networks, Slotlady announces the release of new videos, talks about her travels, sports and a little about everyday life. On Twitch.tv, he broadcasts live and communicates with fans. She has only 800 followers on the popular streaming site, and she is oh so far from RocknRolla or DavidLabowsky, but Slotlady does not lose heart and continues to work on her content to attract new audiences. The gambler girl became so popular among the English-speaking audience that she was able to launch her own online store. Sarah sells T-shirts, sweatshirts and hoodies, as well as duffel bags and phone cases. A distinctive feature of all products from Slotlady is the corporate logo in the form of a smiling lemon. Professional blogger or amateur While the Slotlady channel is gaining popularity, discussions about Sarah’s professionalism do not subside on the forums. Some gamblers criticize Slotlady for its content, claiming that the pretty girl knows nothing about the games she plays. Others defend the blogger and advocate for the emergence of more female streamers. In the camp of the defenders of Slotlady, there is an opinion that the audience is more often biased towards streamers from among the beautiful half of humanity. In this case, men often pay more attention to appearance than to professionalism, and do not miss the opportunity to leave vulgar comments of a sexual nature under the video. Despite a considerable number of haters and negative comments in the comments, Sarah Slotlady continues to release videos and devotes her free time to gambling. Thanks to perseverance and diligence, she has already made her name recognizable among English-speaking fans of slot machines and even launched her own brand. Her lemon emoji avatar brings a sour smile to some, but as one casino ad said, three lemons in a row tastes like the sweet taste of victory.