The Latin American gambling operator Rivalo, which deals with sports betting and online casinos, has chosen a football star as its ambassador. The company signed a cooperation contract with Cafu, the former captain of the Brazilian national team, an ex-player of the Italian FC Milan and Roma. The athlete will represent the Rivalo brand until the end of the 2022 FIFA World Cup, which will be held in Qatar, and his participation in marketing campaigns will be aimed at increasing the visibility of the operator in Brazil. As My Lucky Story reported, British jockey Richard Kingscote has been selected as an ambassador for the SBK betting app. Earlier it became known that the bookmaker William Hill decided that its ambassador should be the horse trainer Charlie Hills from England. Recall that the star football player Lionel Messi became the ambassador of the gambling empire Hard Rock International.